OGX Blonde Purple Toning Shampoo, 13 fl oz

OGX Impecca-Blonde Purple Toning Shampoo says goodbye to brass and hello to a brighter shade of blonde. Formulated with powerful, highly pigmented purple ingredients like purple fig, iris, and keratin, this moisturizing shampoo is perfect for brightening blonde hair while fighting off brassiness. Whether your hair is silver, pre-lightened, or naturally blonde, enhance your blonde with this purple toning shampoo. Use this blonde hair shampoo to color-correct yellow tones and personalize your tone with its buildable coverage. Pair it with our powerful purple toning drops and your favorite OGX conditioner for even more color correction.

De-Brass Your Hair: Use OGX Blonde Enhance plus Purple Toning Shampoo as often or as little as you like to create a personalized toning treatment for silver, pre-lightened, or natural blonde hair.

Freshen Up Your Color: Extend the life of your color by brightening and color-correcting yellow tones to help protect from color fade with this highly pigmented shampoo formula.

Refreshingly Nourished: Invigorate your senses with notes of blood orange, papaya butter, and coconut milk. Give your hair that fresh and vibrant look and feel again and again with this potent purple toning shampoo made with keratin, purple fig, and iris.

Lather and Rinse: Apply a generous amount to wet hair and lather from root to tip. Rinse and follow with a conditioner - try adding a few OGX Purple Toning Drops to your conditioner or cream-based styling product for an even more personalized tone.

Personalize Your Tone: Use this purple toning shampoo as often or as little as you need to keep that fresh-from-the-salon look. The more often you use it, the more toning power it has.

product information: